MBA International Arts Management

Organisation:: SMBS - University of Salzburg Business School
Ort, Bundesland, Land:: Salzburg, Salzburg, Österreich
Typ:: Part-time
Certificate:: MBA
Duration:: 4 Semester

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Programme

The programme will prepare participants for a rapidly changing environment within the Creative Industries and an increasingly competitive, diversified marketplace. Success requires entrepreneurial savvy, strong communication skills, ability to adapt to emerging technologies, commitment to education, audience reception, and to be public advocates for creativity and the arts. Furthermore, the future health and growth of this industry relies on energy and imagination of the next generation.

The fundamental goal of our course is to inspire participants with a personal vision; to equip them with professional skills and experience that will allow them to take charge of their career, and to encourage them to foresee a future vision of Leadership in Culture. It combines the teaching of leadership, with the most up-to-date managerial skills and active development of ethical, political, educational, social and cultural topics with practical work in selected projects. The post-graduate programme is premised on a constructive learning method that involves participants actively in problem based and future oriented solutions that are required by the social and cultural challenges of the 21st century.

Rektor a.D. Univ. Prof. Dr. Adolf Haslinger
Lehrgangsleiter

Target audience

Whom we adress

The Leadership in Culture programme targets people who are interested and actively involved in the arts. We address the next generation of leaders who want to be visionary and have passion for people, ideas, the unexpected, for challenges, the social game, the arts. The programme appeals to all those that have gained academic training within an arts discipline, and professional experience or equivalent. Evidence of training within the arts and/ or professional experience will be carefully considered according to provisions of the admission procedure.

Emphases/Curriculum

General Management

LT Foundations and Methods of Applied Economics
LT Strategic Management / Organisational Development
LT Human Resources Management
SE Entrepreneurship, Personal Skills

Cultural Studies

LT Models and Strategies of Cultural Policy
LT Cultural and Media Theory
LT Culture and Media Economics, Creative Industries
T Intercultural Arts Management /
Crosscultural Communication

Financial Management

LT The Commercial / Cultural Enterprise and Finance
LT Financial Accounting and Cost Accounting
LT Controlling

Law for the Arts and the Media

LT Case Law
LT Intellectual and Property Case Law

Marketing and Research

SE Market and Audience Research, Audience Development
SE Marketing Strategies and Marketing Plan

Project and Process Management

PBL Knowledge areas of PM
LT Project and Process Management

ICT-Technologies and New Media

LT Management Information Systems / ICT-Strategies
LT New Media Theory and Practice

Optional Subjects

T ICT-Project Management
T Marketing
T General Management

Master- Thesis

Master Thesis Defense

Practical relevance

The MBA in International Arts Management is conducted in co-operation with international partner institutions. The international approach of the program is, amongst other aspects, provided by the venues of the MBA program.

Admission/Entrance requirements
Part-time:
Number of participants max.:	25
Number of applicants:	210

Total fees approx.:	€24.525,-

Languages
Language(s) of instruction:	English
Going abroad:	verpflichtend

Information material

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Organisation

The Salzburg Management – University of Salzburg Business School (SMBS), with its range of high quality courses, is one of the leading institutions in Europe offering training and further training for managers. Together with the St. Gallen Management Centre and its international network of partners, the SMBS provides a broad range of international executive MBAs and Master programmes at the highest level. The SMBS is internationally accredited, is subject to constant evaluation and quality assurance procedures and sets extremely high standards in appointing its lecturers.

All these factors ensure that the University of Salzburg Business School guarantees courses of indisputably excellent quality. Besides MBA, MBL and Master degrees, SMBS also offers compact courses, seminars and training tailor-made to the specific needs of enterprises. More information under: www.smbs.at.

Study in Salzburg

Die Stadt Salzburg hat rund 150.000 Einwohner. Sie gilt aufgrund ihrer barocken Altstadt als "Rom des Nordens" und wurde 1996 zum Weltkulturerbe der UNESCO erklärt. Die einzigartige Architektur spiegelt sich in berühmten Bauwerken, wie der Festung, im Dom, der Residenz oder Schloß Mirabell wider. Die Mozart- und Festspielstadt ist aber auch Universitätsstadt und somit ein Zentrum für Lehre und Forschung. Für Studenten hält die Stadt zahlreiche Angebote in den Bereichen Kultur, Sport und Unterhaltung bereit. Die landschaftliche Schönheit, die geographische Lage und die umfassende Freizeitangebote tragen zu der hohen Lebensqualität bei. Radwege und Fußgängerzonen mit Kaffeehäusern und Lokalen kennzeichnen das Stadtbild. Das Kulturprogramm in Salzburg reicht von der Klassik über zeitgenössische Kunst bis zu der alternativen Szene.